Tuesday, June 30, 2009

Maven of the Interwebs

While it's all behind the scenes, something very important happened last night.

8 Sided Films hired Joe Lastowski as our Director of Social Marketing.

What does this mean? For one thing, it means you're probably going to meet Joe in your internet travels. For another, it means I'm going to get a lot more filmmaking done. Writing all the Sam Bailey blogs, keeping up on all the actors' web updates, the web research... It was keeping me from the script. No more.

Delegating responsibilities before I understand them myself has always been something for me to work on, and yesterday was a landmark day in that regard. Frankly, I feel more relieved than I have in months. Thank God for this.

For his part, Joe is the single most able-bodied person I know when it comes to enlisting the participation of others on a grassroots level. He loves it, when it's about something he feels passion for.

More than anything, Joe is passionate about movies. As it happens, he's also a skilled writer. There is nobody I trust more with the reigns to our Sam Bailey viral marketing, and we are exceedingly lucky to have him.

Thank you so much, Joe! Welcome aboard!

1 comments:

  1. Aw... shucks.

    This seems like it might just be the most awesome experience of all time, and I'm honored to be a part of it. Let's make some magic!

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