After the strong but not overwhelming performance of How to Train a Dragon, DreamWorks Animation stock dropped 10%!
Do you guys realize what a big number that is?
Right now, every board of directors in Hollywood is discussing what projects to drop to appease those shareholders, and whether or not non-franchise, non-remake content is even viable. This was a big animated movie, after all - the only way to make things even less risky is to stop telling new stories altogether.
If it makes the stock move, don't you think for one second that they won't do it. That's their job, and right now the shareholders are telling them their job is in jeopardy.
And please keep in mind - that lack of stockholder confidence is a trend, not a one-time thing. As more and more people by DreamWorks stock, or Time Warner, or Disney, or whatever, the business model needs to appeal to more and more people so they can sell EVEN MORE stock next year.
At a certain point, less risk is the only way to do that.
Do you want fresh content? Do you want anything other than Brady Bunch the Movie 5 and Monopoly?
If so, the task of producing it falls to someone who can afford the risk - and that's you, bucko.
Writers, directors, actors, it's time to roll up our sleeves, and produce our own stuff. That's how theater has worked for literally centuries, and it's time for the madness in Hollywood to end.
This is our industry. Time to take it back.
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